In late 2019, the idea for an initiative that would see athletes & sports personalities come together to fight Antisemitism was discussed amongst several prominent members of the sports and entertainment community, including now Chairperson Alex Voihanski. Over time, and while still not losing focus on its original goal, the idea expanded to include many other races, cultures, faiths and identities, all that were struggling to find their voice and place in the world.
From there, Unity Through Sport was established in the Spring of 2020. It was formed to be a very inclusive organization; one that would aim to unite people, instead of dividing them further. The notions of “Building Community One Game at a Time” and “Opportunity Through Unity” became a central focus for the initiative, and one that would resonate with its ambassadors, supporters, donors and sponsors.